Silly consumer, open houses are for agents

MSN Money explores whether open houses are worth the trouble to sellers, noting that some critics consider them more about helping real estate agents land clients than marketing a property.

Open houses “also present an opening for thieves who pretend to be homebuyers but in fact are there to steal the owner’s belongings” or case a home for a burglary, MSN Money warns.

Most agents and brokers polled by Inman News last year said the primary purpose of a “National Open House Weekend” staged by Realtor associations each spring is to promote  Realtors and real estate professionals (62.6 percent). Only about 1 in 5 said the event was intended to connect buyers and sellers. But 60 percent said open houses are currently part of their strategy for marketing listings. Source: money.msn.com.