Homes.com today launched a new responsive design website platform for real estate professionals, Homes Connect Fusion, that adapts content for viewing across desktops, laptops, tablets and smartphones.
Fusion provides custom-designed websites using responsive technology to showcase content and branding while enhancing the consumer search experience. Fusion allows users to select from 32 background images and seven color options to match individual brand requirements, and provides integrated Internet Data Exchange (IDX) and map-based listing search.
Homes.com also released Homes.com Studio, which provides more customized design solutions utilizing the Fusion website platform. Real estate pros will receive expert design advice from Studio consultants who match their individual marketing and branding goals.
“With mobile traffic expected to surpass desktop traffic in 2014, implementing a comprehensive high-impact website product for real estate professionals is essential to achieve a positive user experience,” said Homes.com Executive Vice President Brock MacLean in a statement. “We are excited to offer real estate pros the tools to provide a responsive Web browsing experience for homebuyers and sellers through the affordable and customized Homes Connect Fusion and Studio products.”