A real estate 12-step plan

Flickr photo by kyknoord.

Gary Keller, author of the new book "Shift" and founder of Keller Williams Realty, is no stranger to market downturns. He started his real estate career in the 1980s recession and started his franchising operation during the recession in the 1990s. In his recent seminar at NAR, Keller recommended 12 different ways to put your business on the road to recovery.

1. You can run towards or you can run away from the market
Agents who are succeeding in today's market are embracing short sales, foreclosures and REOs rather than running from them.

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