Rental site rebrands as 'Beast'

Real estate tech brief

Inman News

A Massachusetts-based rental search site, formerly known as Grand Central Apartments, has rebranded as Rental Beast.

It is common for renters in the Boston area to pay a broker fee to secure a lease, and this cost is often the equivalent of a full month's rental fee, in addition to the first month's rent and last month's rent and a security fee, Rental Beast's Web site states.

The site offers a guarantee that it will find its users an apartment by their moving date, for a fee ranging from $89-$295. It's free to list rental properties at the site -- the company allows private owners and management companies to list properties, and validates all rental properties entered at the site.

Users can set up alerts for properties matching desired search criteria and allows users to schedule appointments to view rental units. The company has plans to expand into other market areas.

--Katie Ramsey

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Submitted by on March 30, 2009 - 2:33pm.

Wow, what a horrific, 1985 like, search experience. Instead of rebranding, maybe they should have spent that money on a better user experience.

Jay Thompson
Broker / Owner
Thompson's Realty

Blog: www.PhoenixRealEstateGuy.com

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Submitted by Jill Black on March 30, 2009 - 11:26pm.

Also I dont really like the "Beast" name. I don't know if I am alone on that one.

http://www.insidesanantoniorealestate.com/

 
Submitted by Adam sanchez on July 8, 2009 - 7:00am.

Nope i don't like the name either there is much better real estate investing they could have done