Trulia launches real estate valuations in beta 
Test launch includes more than 1 million off-market homes
By Andrea V. Brambila, Wednesday, September 7, 2011.Real estate search and marketing site Trulia is jumping into the property valuation space. Today, the company rolled out Trulia Estimates, which will provide consumers with an assessment of a home's worth.
Trulia Estimates is launching in beta in the San Francisco Bay Area, where the company is based. The test market includes five counties: Contra Costa, Marin, San Francisco, Santa Clara and San Mateo.
The beta launch includes a about 1 million off-market single-family homes, condominiums and townhomes, including recently sold homes, the company said. Valuations are displayed on the site's map search and on pages for individual properties.
"Our ... users have asked for it and in today's market it's no surprise that consumers are wondering what their homes are really worth," said Ken Shuman, Trulia's spokesman.
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