Househappy hires social marketing heavyweight Ekaterina Walter

Ekaterina Walter — considered one of the nation’s top social marketers — discovered Househappy and its CEO Kevin McCloskey on Twitter.

“After some real-life lunches, Walter started consulting with the company” before taking a full-time gig as chief marketing officer, which started Tuesday, the Portland Business Journal’s Malia Spencer reports.

Ekaterina_Walter

Ekaterina Walter

Househappy, which launched a Pinterest-like home search platform in 2013, joined ListHub’s network of publishers in May, boosting the number of listings the startup displays on its site by more than 2 million.

Walter — the author of “Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg” — will share her philosophy of passion, purpose and leadership at Real Estate Connect San Francisco, which takes place July 16-18. Source: bizjournals.com.

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