Online lead generation's missing link

Guest perspective: What about the consumer?

LIVE NOW: Inman Connect San Francisco
Tune-in now to catch the livestream. Don't miss this chance to see real estate leaders tackle the industry's top problems.

Educate the consumer and we all win. More homes will be sold, and the real estate buying trend continues.

This year I attended my first Real Estate Connect conference in San Francisco. Although real estate has been a part of my family for more than 20 years, I consider myself a newbie to the industry.