Industry News

More than a third of real estate business comes from Web

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

Realtors are embracing the Internet, with more than a third of their business now being generated from the Web, according to an industry survey. That was one of the findings of the California Association of Realtors "2005 Use of Technology Survey" released today during the trade group's annual convention in San Diego. The survey release coincides with C.A.R.'s full day of comprehensive technology training for Realtors that kicks off the event. The survey tracks current trends in technology used by Realtors on topics ranging from computer and technology usage to Internet needs and adoption within their real estate business. It was conducted during the second quarter of 2005. Among the survey's findings was that 90 percent of Realtors surveyed have a high-speed Internet connection at home, an increase from 82 percent a year ago and 71 percent in 2003. Forty-six percent of surveyed Realtors said they use e-mail as their primary form of communication with clients, and 31 percent sai...