Industry News

Brokerage companies scramble for market share

Part 2: Weathering a real estate downturn

Editor's note: Some local real estate markets nationwide are seeing signs of change: increased listings inventory, increased days on the market, and more highly motivated sellers than in past years. Experienced real estate professionals say there's no need to panic as long as you're prepared. In this three-part series, we sought advice from industry veterans about how to survive and thrive in a changing real estate market. (See Part 1: Survive the storm and make money too and Part 3: How top agents plan to stay on top.) While experts continue to toss out widely varying predictions on when, where, why and if there will be a sudden end to the prolonged housing-market boom, there is a difference of opinions, too, on which real estate companies will be the most resistant to a market downturn. What business models are best suited to survive and thrive when a strong seller's market gives way to a strong buyer's market? Some business models and real estate agents have not been around lo...