Industry News

For-sale-by-owners on the rise

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

Three fourths of homeowners who try selling their homes themselves are successful, according to data released by, an online service that helps owners sell without an agent. The company said that recent sales reported by the Hillman Group, which supplies yard signs to mass merchant retailers, further indicates a growth in by-owner sales. "For-sale-by-owner yard sign sales are up 20 percent over last year," said Dennis Blake, vice president of the Hillman Group. "We are definitely seeing a trend that more homeowners are attempting to sell by owner." Several lead sellers to try to sell their own homes, said Steve Udelson, CEO of and co-author of The For Sale By Owner Kit (Dearborn, 2005). "The do-it-yourself craze has fueled growth in a number of markets, from online stock trading and travel to tax preparation and remodeling. Additionally, the rapid appreciation of house values has resulted in even higher sales commissions, making selling by owner a more attracti...