Cost-effective Web techniques for real estate

Brokers share powerful tips on what works

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Innovative Internet-based technologies for the real estate industry can be cost-effective, too.

Blogs, wireless devices, off-the-shelf Web applications, video, virtual offices and paperless processes are among the examples of Internet-powered tools and techniques that don’t require a huge investment of time and money before they pay off, said members of an Inman News Audio Conference, “Real Estate Technology: New Ways to Win.”

Bruce Hiatt, principal for Luxury Realty Group, a real estate company in Las Vegas,