Real estate brokers must seize the reins

Essay: Roadmap to Recovery

You would think that after the tumultuous drop in real estate values and sales, the influx of national lead aggregators, and the negative view of agents by consumers, that something would change in the real estate model.

Unfortunately, several factors have led to the status quo.

First, there is the agent-broker mindset that listing information is private property. This (mindset also extends to) the local multiple listing service, since it is made up of regional broker groups. And this fundamental mistake opened the door to many of the industry’s current troubles.