Technology was the hot topic at the recent AFIRE (Awesome Females in Real Estate) conference held in Savannah, Ga. Here’s what some of real estate’s most talented women had to say that can help you build your online business.

1. Coordinate your Web marketing with your other marketing efforts
Deborah Falcone of the Wall Street Journal explained the importance of using print publications to reach local as well as national and international audiences. While the print version of the Journal reaches fewer than 2 million readers, the Web version of the Journal reaches 35.4 million readers.

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