NAR leaps into the fray -- in a big way

From Future of Real Estate Marketing

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The Realtors Property Resouce (RPR) is likely the most important technology story of the last few years. And it will probably be the most closely watched story for the next couple of years too.

What is the RPR? Brian Boero from 1000Watt Blog sums it up nicely.

"The NAR has taken over certain technology assets of Cyberhomes from LPS (formerly known as FNRES) in order to bring its RPR (Realtors Property Resource) project, as well as its consumer-facing play, HouseLogic, to market. To do this, they have created Realtors Property Resource LLC — a wholly owned subsidiary of the NAR."