Industry News

Serving absentee sellers

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

They don't want to meet me in person, and they don't want to hear my voice or see my face. They do want regular updates and reports. Lately I have been working with more sellers who I don't meet in person. Sometimes I never meet them, and sometimes they come to Minnesota for the closing because we have this quirky business practice where we close at a closing table in person, though we can do it long distance, too. A couple of weeks ago I met Beth for the first time. She walked up to my car and said, "Hi," as I was getting out. I had no idea who she was, but when she greeted me I recognized her voice. She contacted me late last summer when she was looking for an agent to list her home. She lives in Florida. Like many of my new clients, she found me on the Internet, through my blog. She read it for awhile and then filled out a form requesting a comparative market analysis. We went back and forth via e-mail for a few weeks. Then one day my phone rang and we talked...