Agent sends staff on poetry course to boost sales

From Global Edge

The premier event for luxury agents and brokers
Luxury Connect | Oct. 16-18 | Beverly Hills

Editor’s note: This item is republished with permission from Global Edge Marketing Ltd. View original post.

Shall I compare thee (properties) to a summer’s day?

A real estate agency in Brighton in the south of England has sent his staff on a creative writing course which included poetry and haikus (Japanese-style 17-syllable verses) in an effort to boost sales.

Before and after