Real estate technology company Inside Real Estate (IRE) has launched an online marketing platform that offers social media integration, the company announced last week.
The platform includes a customizable website with IDX (Internet Data Exchange) home search, a blog with posts that connect to multiple listing service listings and automatically sync with Facebook and Twitter, a blog post scheduler, email marketing and lead generation tools, market and area statistics, and site analytics.
The company also offers training, webinars and phone support. Website visitors can create profiles, save searches and favorite listings, contact agents, and schedule appointments from the site. Because websites are connected to IRE’s network, they also rank higher in search engines, the company said.