New Real Estate Report: Case Studies in Tech Spending

How are brokers spending their money on technology?

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The whirlwind of technological innovation and change increasingly complicates spending decisions for real estate businesses of any size. With so many emerging and competing technologies, it’s a constant challenge to decide which may offer the greatest return on investment, which ones will have staying power, and which untested technologies are worth a try.

There are many opportunities to spend money on technologies that are not the right fit for the business, and technology can become a black hole for a company’s budget, whether it is developing the technology in-house, or contracting out for custom or off-the-shelf tools and services.