Real estate franchisor Re/Max has sold franchise rights for China, including the mainland, Hong Kong and Macau, to an unnamed ownership group based in Hong Kong.

Re/Max says the new Chinese franchise owners recently visited the company’s headquarters in Denver, and were recognized during a formal flag-raising ceremony.

Real estate franchisor Re/Max has sold franchise rights for China, including the mainland, Hong Kong and Macau, to an unnamed ownership group based in Hong Kong.

Re/Max says the new Chinese franchise owners recently visited the company’s headquarters in Denver, and were recognized during a formal flag-raising ceremony.

"They expressed a desire to expose Chinese consumers to Re/Max because of the value of the brand and the professionalism it represents," Re/Max said in announcing the deal.

For competitive reasons, the ownership group has elected to remain anonymous until it returns to the U.S. in October for further franchisee training, Re/Max spokesman Shaun White said. Re/Max plans to release more details on the Chinese ownership group and its specific plans at that time, he said.

Founded in 1973, Re/Max has franchisees in more than 85 countries, with a global footprint that includes Europe, South America, Africa and Australia.

Last October, Re/Max launched an international listing site, global.remax.com, that now features nearly 650,000 property listings in 31 languages and 30 currencies. Re/Max says the site has attracted more than 1.3 million unique visitors, about 25 percent of whom have been from China.

Show Comments Hide Comments

Comments

Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
Success!
Thank you for subscribing to Morning Headlines.
Back to top
×