Technology

Building and measuring the social world [VIDEO]

Insights from Eventbrite's Tamara Mendelsohn

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

Tamara Mendelsohn leads marketing for Eventbrite with a focus on customer acquisition, retention and branding. As an expert on e-commerce technology, multichannel retail, and trends in how consumers integrate technology into shopping, Mendelsohn has authored research reports and worked with both retailers and technology vendors to help them shape their strategies. Hear what Mendelsohn has to say about "Building and measuring the social world." "Building and measuring the social world" (2:36)....