Multiple listing service technology provider Solid Earth will soon integrate a financial planning tool from startup Planwise into its Spring real estate platform, allowing consumers to gauge the affordability of listings they find on public-facing MLS websites powered by Spring.

Planwise allows prospective homebuyers and investors to enter their income, spending and debts to see and compare how particular properties would fit into their financial goals.

Solid Earth’s Spring platform offers a common interface for consumers and real estate professionals, providing each the same home search experience but separate logins that give real estate pros access to their MLS’s back end.

Personal and financial information that Planwise users enter remains private and is not shared with the MLS websites that incorporate the tool or their member agents. Affordability and investment scores abstracted from that data are shared with agents, however, in order to help agents better understand which properties are likely to suit individual clients. This allows for a more customized search experience for clients and better lead management for agents, the companies said.

Sample screen shot of Planwise integration into Spring platform

Sample screen shot of Planwise integration into Spring platform

“We believe everyone should have the ability to make better financial decisions — on the Internet — where many of these decisions are now made,” said Planwise founder Vincent Turner in a statement.

Integration with the Spring platform is set for January, and Spring clients will see the change immediately, Bill Fowler, Solid Earth’s chief marketing officer and vice president of new business, told Inman News.

“Consumer-facing services are driving a lot of the coolest innovation in the industry. Planwise brings such an obvious added value to the search process. We’re really happy to be working with them,” Fowler said in a statement.

Huntsville, Ala.-based Solid Earth provides services to 23 local Realtor associations in 10 states representing about 45,000 members.

San Francisco-based Planwise struck a similar deal to integrate its tool into the broker and agent websites of real estate tech firm Tribus in September. Planwise launched in 2011 and just completed the National Association of Realtors’ tech accelerator program REach.

Show Comments Hide Comments

Comments

Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
Prepare for this fall with top agents & brokers at Connect Now this Tuesday.GET YOUR TICKET×
Limited time: Get 30 days of Inman Select for $5.SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription