How to make your brand relevant to consumers

Insights from leaders of Century 21, ERA Real Estate, Hilton & Hyland, and McGuire Real Estate

Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel

What brands do consumers really care about? How do you make your brand relevant? Some real estate heavy hitters with some major league brands -- Gary Gold of Hilton & Hyland, Charles Moore of McGuire Real Estate, Bev Thorne of Century 21 Real Estate, and Charlie Young of ERA Real Estate -- spill their guts about brands for Jennifer Berman Holt....