Technology

Inman News readers split on wisdom of letting Move run realtor.com under News Corp

Some worry NAR will have less control over popular real estate search portal

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Realtor.com operator Move Inc. is worth $950 million to Rupert Murdoch's News Corp, but only if Move's 1996 agreement with the National Association of Realtors to operate the website remains in force. If NAR decides to terminate the agreement, the deal -- announced this week and expected to close by the end of the year -- is off. NAR says News Corp's acquisition of Move would be good for realtor.com, and that it won't stand in the way. News Corp says its understanding is that Move will continue to have “the exclusive and perpetual right" to operate realtor.com under the News Corp umbrella. Inman News readers are evenly divided on NAR's permissive stance -- 43.1 percent say it was the right thing to do, because News Corp will bring more buyers and sellers to realtor.com. But 44.4 percent fret that NAR will lose its grip on the site. Another 12.5 percent say they'll wait and see what happens to realtor.com's ad rates before passing judgment. Was NAR wise to allow News...