Technology

15,000 real estate agents set to receive reviews from clients

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More than 15,000 Realtors in Illinois are set to receive client reviews that they can use to improve their performance and burnish their online reputations, the Mainstreet Organization of Realtors announced today. Downers Grove-based MORe, which serves the Chicago suburbs, is partnering with RealSatisfied, an agent review platform that sends customer satisfaction surveys to homebuyers and sellers after a deal closes. “Agents need to know what they did well during transactions, what could be improved and how to manage their online reputations," said MORe CEO Pam Krieter in a statement. "RealSatisfied allows our members to do all of that." Survey responses collected by RealSatisfied from clients who indicate they are happy with an agent's performance are asked for a testimonial. Agents have the option of syndicating testimonials to third-party sites such as Facebook, Twitter and realtor.com, as well as posting them to their own websites. Agents can also have their own ...