• Lender-paid mortgage originator Sindeo and real estate franchise NextHome have joined forces to meet the needs of first-time homebuyers.
  • The partnership will apply technology to make the real estate transaction simpler and more transparent for consumers, the companies said.
  • They will share marketing efforts to support the brokerage networks and increase consumer outreach.

Lender-paid mortgage originator Sindeo and real estate franchise NextHome have joined forces to meet the unique needs of first-time homebuyers, the companies announced this week.

The partnership will apply technology to make the real estate transaction simpler and more transparent for consumers, the companies said. Under the terms of their partnership, they will share marketing efforts to support the brokerage networks and increase consumer outreach.

Sindeo offers back-end technology that helps lenders process loans more efficiently and improves communication between homebuyers and real estate agents. The company works with more than 40 lenders that together offer more than 1,000 different loan programs.

Ginger Wilcox and James Dwiggins

Ginger Wilcox and James Dwiggins

“It is a great opportunity for us to work with a company who shares our commitment to streamlining the real estate process and ultimately offer a better way to purchase a home,” said NextHome CEO James Dwiggins. “Our mutual consumer-centric approach and progressive technology and marketing allow our members to provide the best service without compromise.”

Technology-focused NextHome operates under two brands: NextHome, which has more than 300 agents in 20 states, and Realty World Northern California and Northern Nevada, which has more than 900 agents. The company closes more than 6,000 transactions and nets more than $2 billion in sales volume per year.

“Their modern approach to franchising and marketing resonates with real estate professionals across the country,” said Ginger Wilcox, Sindeo’s chief industry officer. “Sindeo shares the same dedication to modernize and simplify the financing side of real estate transactions for both agents and the clients they work with.”

“Our mutual consumer-centric approach and progressive technology and marketing allow our members to provide the best service without compromise.” – NextHome CEO James Dwiggins

The co-marketing agreement is also a strategic move intended to help both companies achieve national expansion.

Sindeo, launched in January, currently operates in six states and expects to process loans in 30 states by the end of the year. NextHome also began opening offices in January and now has 50 offices in 20 states. Both companies hope to do business in all 50 states by the end of 2016.

Sindeo also has marketing partnerships with San Francisco Bay Area neighbor, real estate brokerage Climb Real Estate, and Sea Coast Exclusive Properties, a 150‑agent brokerage with three offices in North San Diego.

Email Amy Swinderman.

Show Comments Hide Comments

Comments

Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
Limited time: Get 30 days of Inman Select for $5.SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription