Technology

Have a game plan for your 2016 technology decisions

Brokers and agents can be too quick to judge a software investment -- maybe it's them that isn't working
  • The success of a technology investment is not solely the responsibility of the technology.

Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel

Have suggestions for products that you'd like to see reviewed by our real estate technology expert? Email Craig Rowe. A reader asked me to recommend a CRM. While I was flattered he saw me as a credible source of agent technology advice, it's a very tough question. I know nothing about his business other than he's a one-person shop. What surprised me was that he asked for a recommendation that would be easy to "switch from" if it didn't work out. He was already thinking about choosing something else before the first option was even downloaded. That's a problem. Defying a culture of restlessness Since 1969, the Pittsburgh Steelers have had three coaches. In a league where play-callers are processed through human resources faster than people who think racist jokes are funny, the Black and GoldĀ are a rarity. Yet, it's a characteristic that rarely enters the discussion about the franchise's place in NFL history. It's not just good draft picks and a focus on defens...