How to win friends and influence people when you move to a new market

  • Find the right brokerage fit, one that will support you as you establish your business.
  • Invest in lead generation tools at first for expired listings.
  • Pick a niche to help target your marketing in the early days.

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Seven months ago, Jessica Ryan and her family moved to the Orange Beach/Gulf Shores area of Alabama from Cleveland, Ohio. In doing so, the agent left her established client base behind. She probably catches eyes as she picks up her 10-year-old triplets at school, but Ryan has noticed a couple of other agents picking up their kids, too, and wondered whether the small school can handle another agent trying to get business from within the community.