How to market real estate like a rock star

It's an exciting time for Beth Fisher to be working with luxury agents and developers in NYC
  • Agents should work collaboratively with on-site agents of luxury apartment buildings and do more listening.
  • The New York market will be receiving 5,000 new condo units this year and another 6,000 next year.

Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel

Many operating in popular real estate markets are thoroughly enjoying the experience of riding a wave of prosperity right now. Corcoran Sunshine's Beth Fisher, for one, is reveling in being a part of the renaissance in New York City 's West Side waterfront. The result of re-zoning former railyards, it has been a long time coming. Hear Beth Fisher speak at Global Connect -- register now "The development you see going on now is reshaping New York City for the 21st century and beyond," said Fisher. Fisher is the senior managing director at and a founding member of the Corcoran Sunshine Marketing Group, launched in 1992. The group reported banner sales in 2015, estimating that it represented 54 percent of all new development sales in Manhattan last year, averaging $3,027 per square foot. Non-profit student housing to luxury Manhattan real estate When she was a history major at the University of Michigan, Fisher was house manager of a non-profit student housing co-op. “T...