There are three primary ways to gain business in real estate: sphere of influence. Many agents rely solely or mostly on their sphere of influence. The people you go to church with, your Facebook friends and your spouse’s boss — these individuals know you and your profession and will likely reach out when they need real estate services.
- Sometimes your sphere of influence just can’t pay all the bills.
- Paid search (also known as PPC) is expected to bring in an astounding $66 billion in 2016. Get a piece of the pie.
- With even modest sales numbers, you can nearly triple your investment by employing a high-quality lead generation platform with PPC.
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