Marketing

2 curb appeal ideas that could save your next listing

Don't miss these points in your marketing plan
  • Curb appeal has one purpose: to convince buyers that the home is worth going inside.
  • Sellers are advised to maximize their home’s curb appeal online and in person.
  • The idea is not to force the features of the front yard to fit what you deem appropriate but rather what the majority of buyers will find attractive.

Curb appeal is considered by many to be the best marketing tactic for selling a respective property, and for good reason. Nothing else, at least that I am aware of, has the potential to attract more prospective buyers than a good looking home. At the very least, a well-maintained front yard will increase exposure and interest, two invaluable aspects of selling a home in a timely and profitable manner. However, much like the housing market itself, the way we view curb appeal is constantly shifting. That said, I encourage those looking to sell their property to adapt to today’s standards. Although traditional methods still work, there are alternative perspectives that could give you the upper hand. Curb appeal is essentially a mechanism in which sellers can encourage buyers to continue inquiring about a property. What’s more, the right projects could increase interest in your property exponentially. In my opinion, sellers can’t afford not to implement the followi...