bob sokoler

Why I left a career in journalism for real estate

How team owner Bob Sokoler transitioned from a reliable salary to the commission structure

A career in real estate grants a certain level of freedom -- the flip side of which is a burden of risk placed on independent contractor agents, which sometimes manifests as desperation to make a sale. As owner of the Sokoler-Medley team in the Louisville, Kentucky, area, Bob Sokoler shares why he left the security of a consistent paycheck and how he made it a smooth transition....