To try to win new business, many real estate agents cold call homesellers after they take their homes off the market. But according to Nobu Hata, director of membership engagement at the National Association of Realtors (NAR), a handful have taken things a step further: they contact the families of those homeowners as well.
- Different agents have different answers to questions such as: Do listing agents deserve more than half the commission? Are open houses selfish? Should you be able to pronounce 'Realtor' 'Real-ter?' When is texting kosher?