Real estate agents always want to know how to get their Facebook posts seen. They are sometimes overly concerned with viewership when they should be focusing on leveraging their Facebook page for their real estate business. In a nutshell, Facebook posts get seen by being valuable, relevant, inspirational, entertaining and staying contextual.
- Visibility starts with the right audience, not the right post.
- Context is key, and catering to your audience can be the difference between a successful post and one that goes unnoticed.
- Asking questions and looking for opinions is a great way to increase engagement.