I see it all the time: Real estate agents perplexed about why their Facebook lead generation efforts aren’t bringing any of the promised rewards. Namely, leads. Closings. But here’s the kicker: They haven’t set up their presence to generate leads.
- Sometimes what we think is the right thing to do is really the worst thing we can do.
- It's the little things that make the biggest difference in our results.
- Don't invest time, energy and money without understanding the outcome.