Katy Borja

Katy Borja is the director of marketing at Dickson Realty, where she leads brand strategy and marketing programs that support real estate professionals. She has experience in digital marketing and strategic planning across SaaS, hospitality and nonprofit sectors, and holds a master’s degree in digital journalism. Katy regularly trains agents on marketing strategy and responsible AI use. She lives in Reno, Nevada, with her husband, daughter and dog.

Opinion

Being nice doesn't make you a weak leader. Avoiding accountability does

Strong leadership is about honesty, fairness and consistency

Aug 13

How to tell when a platform shift is worth your attention — and when it's just noise

These 5 questions help you figure out which are actually worth your time and your agents' trust

Apr 20

Convert your next listing into 10 pieces of content

How one listing, paired with AI, can solve the what-to-post problem without adding more work

Mar 9