From his Seth Godin:

Quit being an agent. Get a job doing something else.

He’s serious too. But not for everyone.SquidZipper

His advice to those that stick around? Get Hyperlocal. And to that effect he had the guys at Squidoo (which he founded) build SquidZipper, a place where Realtors can become “Mayor of Zipcode”.

Now I have a lot of respect for Seth and his advice, while valid (definitely read the full post), won’t really come as news to anyone who reads this blog or any number of others out there that have been promoting this approach for while now.

I think he (and Squidoo) may just be a little late to the party on this one.

I’m just not sure Agents really need yet another place to blog hyperlocally. And Squidoo, for all its promise as a destination for user generated content, has never really taken off.

That said, Seth’s reputation carries a lot of weight and will probably prompt more than a few to try. I’d be interested to hear anybody’s experience with site and whether they get any results.

(h/t VARbuzz)

Show Comments Hide Comments
Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Thank you for subscribing to Morning Headlines.
Back to top
Only 3 days left to register for Inman Connect Las Vegas before prices go up! Don't miss the premier event for real estate pros.Register Now ×
Limited Time Offer: Get 1 year of Inman Select for $199SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription