AgentMarketing

Zillow, Trulia and realtor.com all launched new ad campaigns this week — which one is the best? [Poll]

Vote for who best nailed the modern real estate consumer experience

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

Update, 5/19/2014 | The results are in! After more than 48,000 votes, realtor.com’s “Doghouse Architect” has won! See below to view the final results, and to watch the ads in full.

 

The heavyweights of the real estate industry all launched new ad campaigns this week. Watch the ads below, then vote on whose campaign best nailed the modern real estate consumer experience.

Zillow, continuing its $65 million advertising onslaught, led with “Family Search,” which includes an original soundtrack by folk singer Ray LaMontagne.

4 tips to raise your real estate business’s online profile
As a real estate professional, you know how important it is to get your name in front of prospective clients. With the modern digital world increasingly mobile, the opportunity to create real impact and grow your business is yours for the taking ... READ MORE

Trulia offered another take at its Moment of Trulia campaign, which targets women aged 25-44. Here is “Shower,” the company’s latest TV spot.

Last, realtor.com gave life to data integrity with the ad, “Doghouse Architects,” a clever parody of the 2000 mockumentary “Best in Show.”