3-Phased Marketing Strategy
More MLSs are receiving direct listing feeds from Compass and expanding nationwide
Industry experts predict the ongoing wave of MLS consolidation is far from over
Errol Samuelson says announcement of a pre-marketing phase on the platform doesn’t replace policy on publicly marketed private listings
The trade group noted it has no policy on coming-soon listings and reaffirmed support for MLSs
NWMLS says there are significant parallels between issues raised in its own lawsuit with Compass and one involving Zillow
Lawmakers are proposing bills that would require broad public marketing of listings
Some agents were shocked, but those working inside Compass generally agreed that the deal gives the combined firms increased bargaining power
The portal giant pushed back against arguments Compass had made in its complaint alleging antitrust activity and more, and asked the court to deny a request for a preliminary injunction that would prevent enforcement of Zillow's new listing standards
The 32K-member Northwest Multiple Listing Service wrote in a new legal filing Compass 'cannot have it both ways' by receiving listings via the MLS while holding half of its own listings privately
Zillow attorneys pushed back against Compass' request for a broad and expedited discovery, and on the brokerage's private listing network. 'Compass would erect new barriers for buyers by making listings exclusive to each broker'
In a motion filed on Friday, Compass said that it seeks to ‘dent’ Zillow’s dominance and asked the court to stop Zillow’s ban on publicly marketed private listings, which takes effect on Monday
EXp founder Glenn Sanford took a swing at Compass 2 days after his company was mentioned in a Compass lawsuit against Zillow — a lawsuit focused on one of the industry's most divisive topics
The antitrust suit, filed Monday in New York, accuses Zillow of using anticompetitive behavior and represents an escalation in an ongoing feud between the companies
The CEO rallied the firm's agents and staff against Compass naysayers, discussed short-term goals of seller choice and agent listing attribution, and unveiled the latest rendition of Compass AI
Washington Fine Properties operates in Washington DC, Maryland and Virginia and has about 150 agents. The company's leadership team will remain in place after joining Compass