Shares priced at high end of expectations
Most of proceeds will be used to pay off debt
Franchise giant files IPO papers with regulator
Plan allows debt investors to get stock if company completes IPO
CEO: Real estate outlook for Q3, Q4 is 'somewhat uncertain'
Franchise giant lost $1.9 billion in 2008
Company says actions reduce debt by $70 million
Company reports $20-25 million preliminary Q3 net loss