Compass posts 'strongest Q4 results in our history,' but feels the weight of merger costs
Despite gains in revenue, agent count and gross transaction value, Compass also grappled with a substantial $42.6M net loss during the fourth quarter of 2025
by Lillian Dickerson Feb 26
Clarity, strategy, momentum: Inside the agenda for Inman On Tour Nashville
On April 22, Inman On Tour lands at the Country Music Hall of Fame for a 1-day experience built to answer 1 pressing question: What should you be doing right now to win?
by Inman Feb 26
Old tricks, new tech? Opendoor reboots in-house mortgage
CEO Kaz Nejatian confirms mortgage beta as Opendoor pushes toward a fully integrated, end-to-end homebuying ecosystem
by Nick Pipitone Feb 26
answer engine optimization
Attention is now rented, and authority is infrastructure, Molly McKinley and Lauren Henss write. That means instead of the attention economy, we are now operating in the trust economy
Rev­o­lu­tion next: What ICNY 2026 re­veals about real estate's future
As tech tools change, Roland Kampmeyer writes, the real estate professional must double down on the things that only humans can do with service and sensitivity
by Roland Kampmeyer Feb 24
Stuck in a rut? Pros urge agents to do lead gen with a human touch
With AI ubiquitous today, personal touch matters more now than ever before. And it can make all the difference when it comes to breaking out of a dry spell
by Lillian Dickerson Feb 24
capture real estate market share
Old school marketing strategy married to AI customization is the secret to success in today’s new and very competitive marketplace, Bernice Ross writes
by Bernice Ross Feb 23
Keller Williams opens Command platform to 3rd-party developers
After years of adding integrations to its Command platform, Keller Williams is opening the doors to 3rd-party developers through a specialized hub to fast-track launches to KW Marketplace
by Marian McPherson Feb 23
Proptech CEO: We're 'empowering' real estate agents, not 'trying to displace' them
Infinityy wants buyers to turn to listings, not Google, with their questions. And the company believes it can turn early curiosity into faster, more qualified conversations
by Nick Pipitone Feb 23
ChatGPT tests ads, Meta restructures messaging and AI reshapes search visibility
From chatbot conversions and conversational ads to messaging consolidation and digital afterlife patents, platforms are reshaping who controls the conversation
by Jessi Healey Feb 21
Can Zillow’s NotebookLM tool stand out amid AI saturation?
Inman tech writer Nick Pipitone put Zillow's new Google NotebookLM to the test to answer the questions 'Who's it for?' and 'What does it mean for your business?'
by Nick Pipitone Feb 20
Opendoor lost $1B in Q4, but investors are still bullish
Opendoor saw revenue drop 17.9 percent to $4.37 billion in 2025. However, a quarter-over-quarter transaction rally has given company leaders – and investors — hope
by Marian McPherson Feb 19
real estate law and regulations
The agents who thrive in 2026 will be the ones who close deals without legal exposure
by Darryl Davis Feb 19
Andy Florance at ICLV 2024
The company has vowed to slash over 35% of its spending on Homes.com after years of attempting to build a 4th major real estate listings search portal
by Taylor Anderson Feb 19
Testing Reffkin's big idea: Take the Intel Index survey today
Opinion
Each month, agents, brokers, executives and investors contribute to one of real estate's most ambitious efforts to document changes to the industry. Add your insights. Take the survey
by Daniel Houston Feb 19