Inman Connect New York
Are you ready to grow your real estate business? Connect with the smartest real estate pros and learn their secrets at ICNY
by Jodie Cordell Mar 23
'A spigot turned on full-blast': Ahead of spring, agents scramble for help
Brokers and team leaders told Inman they've been racing to hire support staff in preparation for real estate's busiest season of the year — but finding good help hasn't been easy, they say
by Lillian Dickerson Mar 18
Move over millionaires! How to become a billion-dollar agent
Opinion
Two classic books offer a tremendous amount of wisdom from the undisputed best of the best. Take advantage of them to boost your business
by Bernice Ross Mar 16
Are you missing 75% of online search? Fix this marketing misstep ASAP
Opinion
Are you marketing your listings only in English on Google.com? If so, your marketing messages are missing approximately 75% of all online search that consumes content in languages other than English
by Bernice Ross Mar 9
QUIZ: Is your body language killing your negotiation mojo?
Opinion
What all generations have in common is the use of non-verbal body language signals. Put these cues to work to become a more effective negotiator
by Bernice Ross Mar 4
32 success strategies top female leaders want you to have (Part 2)
Top women in real estate outline important trends you need to know — plus how to use several different tech tools to maximize your success this year
by Bernice Ross Jan 19
What's her secret? 32 tips from top leaders (Part 1)
Your success in 2022 starts with you — your self-care and authenticity, your focus on what matters most to your clients and your service to your community. Here, top female leaders share their best tips on cultivating a successful and personally rewarding year
by Bernice Ross Jan 17
Want to increase your productivity in 2022? Take a break!
No individual or team can run hot all the time. Carefully managing your energy will help you to retain your creativity, productivity and motivation. Here's why you need to incorporate breaks into your daily routine
by Bernice Ross Dec 30
Zillow in 2022: How one of the biggest names in real estate recovers from its biggest stumble
Zillow started 2021 ascendant, but finished by bowing out of iBuying. The coming year will test the portal's ability to pivot
by Jim Dalrymple II Dec 20
5 strategies to increase productivity and profitability in 2022
Ready to jump into the new year with a fresh perspective? Here are real estate expert Jared James' top tips for creating a productivity mindset — as well as email, social media and video marketing campaigns that'll boost your lead gen and profitability in 2022
by Bernice Ross Dec 7
Objection handled! 11 articles that’ll help you defend your commission
Here are 11 articles written by industry pros on how to overcome objections, defend your real estate commission, and keep it in your pocket
by Dani Vanderboegh Dec 2
Reimagine just-sold cards: 12 strategies for a business boost in 2022
Here, Inman columnist Bernice Ross looks back at 2021, rounding up the best tips, strategies and scripts that you'll need to generate more leads, ramp up your business and hit the ground running in the new year
by Bernice Ross Dec 1
Humor, connection, presence: How to upgrade your marketing in 2022
Statistics say that clients typically go with the first agent they meet — so how can you make sure you're that agent? Well, it comes down to your marketing. Luxe marketer Tiffany McQuaid shares a few strategies that'll help you stand out from your competition
by Bernice Ross Nov 25
7 ways to market your new listing for FREE
Want to stand out from the competition and win the listing? To maximize the probability that you will get the listing, include these strategies in your marketing plan. The best part? They'll cost you absolutely nothing
by Bernice Ross Nov 16
11+ takeaways from NAR’s Annual Conference
Opinion
From need-to-know statistics to predictions about the future, Bernice Ross recounts the most important takeaways from NAR's Realtors Conference & Expo. Here's what you need to know
by Bernice Ross Nov 16