How to deliver a luxury client experience at any price point
Discover how developing a luxury mindset can elevate your business. Chris Pollinger explores simple, cost-effective strategies to create personalized, premium experiences for your clients
by Chris Pollinger Sep 10
8 non-negotiables for business ethics in 2024
Discover the key principles of business ethics with Chris Pollinger. Learn how integrity, transparency and ethical decision-making elevate your career and build lasting relationships
by Chris Pollinger Sep 5
Accelerate results with 8 one-on-one secrets (and a bonus secret)
Take a new unconventional approach to one-on-ones that emphasizes the needs, preferences and goals of your agents, luxury consultant Chris Pollinger writes
by Chris Pollinger Aug 29
6 secrets to fostering work-life balance with your real estate team
Encouraging a culture that values balance for agents is an important part of recruiting and retaining top-tier talent, luxury consultant Chris Pollinger writes
by Chris Pollinger Aug 22
8 leadership strategies to elevate your team in challenging times
Your leadership defines your legacy, especially in the face of industry challenges. Luxury consultant Chris Pollinger offers a team-building prescription for tough times
by Chris Pollinger Aug 15
11 more things you should know before going into luxury real estate
Chris Pollinger shares strategies to help you master market knowledge, build strong networks, leverage sophisticated marketing and provide exceptional client service
by Chris Pollinger Jul 25
11 things to know before launching as a luxury real estate agent
If you've been looking to position yourself within the luxury niche, luxury consultant Chris Pollinger writes, the journey will be both challenging and, potentially, rewarding
by Chris Pollinger Jul 19
Top 6 essential luxury real estate trends of 2024
Stay ahead of the market with Chris Pollinger's top 6 luxury real estate trends of 2024. Learn what luxury clients are seeking and how to cater to their discerning taste
by Chris Pollinger Jul 12
5 powerful strategies to harness publicity and build your business
Luxury advisor Chris Pollinger shares strategies built around PR, marketing and events so you can leverage the power of publicity and grow your real estate business
by Chris Pollinger Jun 27
 7 tips for using AI to find (and keep) real estate clients
In real estate, where every detail counts, AI can be the tool that sets you apart, Chris Pollinger writes. ChatGPT's new update allows you to do more than ever before
by Chris Pollinger May 22
'Force of nature': Friends and agents celebrate Jennifer Berman
The LA luxury powerhouse passed away peacefully in her home on Tuesday. Industry professionals shared with Inman the many ways in which Berman touched their lives
Value over discount: 8 tips for navigating post-NAR settlement
Opinion
Explore how to transcend discounting and enhance value in response to the NAR settlement with strategic consultant Chris Pollinger
by Chris Pollinger Mar 27
8 secrets to creating a truly impactful personal brand
Personal branding is more than just self-promotion, luxury consultant Chris Pollinger writes. It's about making a real difference in people's lives and inspiring them to live better
by Chris Pollinger Mar 12
7 strategies to master cross-platform marketing
Luxury consultant Chris Pollinger walks you through the steps to create a cohesive and integrated marketing strategy that leverages a variety of channels for more effective engagement
by Chris Pollinger Mar 7
5 master-your-market steps to effective real estate branding
If you want to raise your profile and stay top of mind in your chosen market, luxury consultant Chris Pollinger writes, it requires crafting an effective and recognizable brand identity
by Chris Pollinger Mar 6