Nick Mallory, brand director with Boneyard Beer and VP of Ackley Brands, told real estate pros at Inman Connect Las Vegas on Tuesday that the need to stand out isn't exclusive to beer brewers
Knowing who you're talking to in your marketing gives you a greater ability to craft and target your messaging. Digital marketing expert Marci James shares strategies for crafting a client avatar
Zeroing in on your ideal client, and determining how to help them, will allow you to develop better marketing strategies and make you more effective once you’ve connected