The CMA isn’t the work anymore. The decision is
The pricing conversation isn’t about convincing sellers you’re right, coach Darryl Davis writes. It’s about coaching them to make the best decision with their own eyes
Resist the urge to slash the price. Use this checklist to find out why your listing lingers
Opinion
The current widespread misuse of the word 'appraisal' may not uproot long-established mores, but everyone should raise their antenna a bit if they're attempting to suggest a CMA is not an appraisal
With COVID-19 cases on the rise yet again, agents might be turning to their phones to prospect and relying on those calls as a main source of business. To get the most out of each call, use these scripts and tactics
Opinion
Give your clients concierge-level experience by preparing them, removing the pain-points and being their support system