A 'hawk tuah' far: Why you need to leave this TikTok trend alone
Trendy or tacky? 'Hawk tuah' is enjoying virality on TikTok (and beyond), and agents are getting in on the trend. Rachael Hite is here to tell you why that's a bad idea for your professional reputation
by Rachael Hite Jun 28
By-women, for-women: 3 resources to grow your wealth this summer
It's up to you to advocate for a fiscally fit future for yourself, senior housing advisor Rachael Hite writes. Here are 3 women-run resources to help guide you
by Rachael Hite Jun 21
Anatomy of a client consultation: A head-to-toe approach
While negotiating skills are top of mind for agents as commission confusion sets in, consultant Rachael Hite offers a step-by-step strategy that should ensure optimal service all summer long
by Rachael Hite Jun 18
'Drive safe' and 5 other ways real estate dads say 'I love you'
From bad 'dad jokes' to checking our tire pressure, dads have many unique ways to show love. Trainer Rachael Hite writes that real estate dads have mastered the Acts of Service love language
by Rachael Hite Jun 15
'It's Up to the Women': The future of real estate is in your hands
With lessons gleaned from Eleanor Roosevelt's Depression-era book, Rachael Hite offers the pep talk you need to take your future, and the future of the real estate industry, into your own 2 hands
by Rachael Hite May 31
Dominate documentation this summer with these 4 hot tips
Want to cover yiourself and your clients while preventing miscommunication? Careful organization and documentation, Rachael Hite writes, can save your summer
by Rachael Hite May 30
Brand boost: How to harness AI for quick and easy design elements
Need to create a more pulled-together look for your brand while working with a limited budget? Rachael Hite shares tips to put tech to work for a cohesive design
by Rachael Hite May 24
Viral 'save-the-day' TikTok trend turns every day into a good one
If your bad days are stacking up and you're spiraling as a result, this simple life hack might just save your sanity along with the day
by Rachael Hite May 3
How accessible is your business for people with disabilities?
Don't let your office, your team or your website be a barrier to someone with disabilities, Rachael Hite writes. Accessible design benefits everyone
by Rachael Hite Apr 17
How are you doing? Americans now rank at an all-time happiness low
Opinion
Your team members and customers are struggling, Rachael Hite writes. Here is what wise brokers need to know about the state of happiness and how it impacts all of us
by Rachael Hite Apr 11
It's up to you to make lemonade out of a sour NAR settlement situation
Consumers have been given a front-row seat to the chaos unfolding in our industry, Rachael Hite writes. As the situation unravels, who will make lemonade and who will feast on sour grapes?
by Rachael Hite Apr 5
Say farewell to the 'Forever Home'
You need to earn $100K just to afford a starter home. Rachael Hite writes that, like spotting a dodo bird, finding your forever home in today's market might be a thing of the past
by Rachael Hite Apr 4
NAR's settlement could impact women more than men. Here's why
Opinion
Women in real estate are already earning about 60% less than men. Rachael Hite looks at the latest wage gap data and explores how commission compression could widen that gap
by Rachael Hite Mar 27
TikTok's viral orange trend can enhance your brand's 'a peel'
Are you willing to 'peel the orange' for your clients? This viral TikTok trend has trainer Rachael Hite asking you to evaluate your brand and its appeal to consumers
by Rachael Hite Mar 14
Talking money is 'a form of protest,' financial expert Tori Dunlap says
With 1.9M Instagram followers and a best-selling book, financial expert Tori Dunlap sits down with Rachael Hite to share how she’s educating women on talking about money — out loud
by Rachael Hite Mar 8