real estate super apps
Opinion
Real estate super apps can reduce friction, but they can also make your service less transparent
by America Foy May 14
The 'why' of Compass versus the Clear Cooperation Policy
Opinion
Compass is not retreating from antitrust warfare. It is choosing its targets
by America Foy Apr 27
All the single ladies: Why working with women is no longer niche
Stop leading with assumptions, and start leading with competence
by America Foy Apr 6
Assault on the MLS: How the Compass-Redfin deal threatens the open market
Opinion
This is about more than a competitive edge. It's about market openness and transparency
by America Foy Mar 4
niche marketing for real estate
While 70% of Realtors compete for the same listings, you could be the only agent in your market who truly understands the emotional complexities of the niche you serve, America Foy writes
by America Foy Jan 8
direct mail marketing campaign
Many agents are scrambling to finish 2025 strong, but this simple educational campaign takes little time to prepare and yields year-long referrals, writes broker America Foy
by America Foy Dec 22
AI for contracts and disclosures
While AI is no replacement for your expertise, seasoned agent and long-time coach America Foy says you can use it to simplify and explain critical information to clients
by America Foy Dec 2
The right calendar is an easy button for your listing process
Stop scrambling to keep up with deadlines and transaction management. America Foy helps you create a calendar plan that keeps you on track with the help of ChatGPT
by America Foy Nov 24
home equity conversion mortgage
Developer and contributor America Foy says agents are missing the boat when it comes to education on senior housing opportunities and the home equity conversion mortgage product
by America Foy Nov 13
AI prompts for real estate
Learn to quickly correspond, write property descriptions and create marketing collateral with these practical AI prompts for real estate from America Foy
by America Foy Nov 11