AgentTechnology

HAR will offer Zillow Group’s dotloop to its 34,000 members

Realtor association's deal includes custom branding on client-facing documents
  • Tens of thousands of Texas real estate agents will gain access to transaction-management software dotloop.
  • The offering is the result of a deal between dotloop, which is operated by Zillow Group, and the Houston Association of Realtors.
  • It's a 'big deal' for dotloop (and Zillow Group by extension), according to dotloop founder Austin Allison.

All 34,000 members of the Houston Association of Realtors will gain full access to transaction-management platform dotloop, marking a big win for the Zillow Group subsidiary. HAR agents will be able to use dotloop desktop software and mobile apps to streamline transactions "with unlimited workflows," Zillow Group announced in a statement. Dotloop's software ties together form creation, e-sign and transaction management in an end-to-end platform. Dotloop's deal with HAR includes custom branding on client-facing documents, quicker transaction setup and use of the company's "exclusive Document Now collaboration technology." "This is a big deal for us as it significantly expands our user base in Texas," dotloop founder Austin Allison said in a statement. He said HAR, which is also an early adopter of listing-management software operated by a Zillow Group subsidiary, "has always been an incredibly forward-thinking organization." "This will allow our members to spen...

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