Real estate and the Age of Facebook Premium Content

Keggers, kids and golf: Know what not to say

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Flickr photo courtesy of <a href="http://www.flickr.com/photos/bengarney/1989858263/">Ben Garney</a>.Flickr photo courtesy of Ben Garney.

I was recently asked where to draw the line with regards to social networking. Should Realtors use Facebook to communicate with prospective clients and open house visitors?

Well, I've come up with a very easy answer.

If you are a younger Realtor -- say, between the ages of 20 and 29, well then, the answer to whether you should befriend any colleagues, clients or your parents, is a definitive no.

Facebook is no place for you to be doing business! Not as long as your fraternity brothers are posting such jewels as, "Tonight, Scooters, 10 p.m., drinking, girls, and get your dance on!"

This does not count as a client appreciation party. And women, don't think you are in the clear. I have seen what you are writing on the World Wide Web. Take this example I pulled from a young acquaintance: "OMG. Can't believe I kissed an ooger last night. Too many spritzies!"

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