MLSCloud growing fast

MLSCloud, an interactive map-based directory of Realtor associations and multiple listing services, claims to represent more than half a million brokers and agents less than four months after its launch.

The collaborative network of public MLS Web sites was launched in May by the Houston Association of Realtors (HAR), Metropolitan Regional Information Systems (MRIS), and MLSListings.com. The site, which displays a Google-powered map that provides links to member Web sites, counts 52 Realtor associations and MLSs as members.

MRIS' coverage area includes the Washington, D.C., and Baltimore markets, while MLSListings.com is centered in California's Silicon Valley.

Other major participants include the Southern California MLS (SoCal MLS), My Florida Homes MLS, the MLS of Long Island, N.Y. (MLSLI), and Realtors associations based in Miami, Fort Lauderdale and Tampa Bay, Fla.

Agents and brokers served by MLSCloud's member Realtor associations have risen from 350,000 at launch to nearly 502,000, the group said.

"MLSCloud provides free tools to educate consumers about specific real estate markets and the value of Realtor services while generating critical contacts and leads for brokers," HAR President and CEO Bob Hale said in a press release.

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