Newspapers take stake in online real estate

Brand power scores leads for realty brokers

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New England home buyers now have a one-stop source on the Internet to find home listings, neighborhood profiles, home-buying advice, rentals, moving guides and financing information. The source is The Boston Globe’s new Boston.com real estate portal.

Boston.com, the digital arm of the newspaper, recently launched its new real estate section, which encompasses listings and information about metropolitan Boston, suburban areas and popular vacation spots throughout New England.